Not only did the strategy appeal to Depression-era budgets, but it also encouraged Americans to freely mix and match styles and colors. The line was called Fiestaware. In 1936, it was a bold idea. Today, it is the best-selling dinnerware in American history.

Whats special about Fiestaware?

But what made Fiestaware special was its glazes, which came in red, blue, green, yellow, and old ivory. Turquoise was added two years later. “This is what will be good for the Depression. People need to brighten up their table and have something to be happy about,” said Homer Laughlin owner William Wells in 1936.

Does Fiestaware have lead?

Fiesta® Dinnerware is lead free. Since 1992 when a major manufacturing process change took place at Fiesta Tableware Company, all of the dinnerware produced for the retail and food service markets has been lead-free. Fiesta® Dinnerware has been lead-free since 1986.