Whats the Difference Between a Landing Page and a Homepage? Landing page traffic comes from ads — Homepage traffic comes from many sources. Landing pages are separate from a business website — Homepages are the front page of a business website. Landing pages have a single goal — Homepages promote website browsing.

What is the difference between homepage and landing page?

The fundamental difference between a landing page and homepage is, you design the two with completely different goals or purposes in mind: The homepage of your site sets the stage. A landing page allows visitors to accomplish a specific goal.

What is landing page in website?

A landing page is a standalone web page that a person lands on after clicking through from an email, ad, or other digital location. Once theyre on your landing page, users are encouraged to take an action, such as joining your list or buying your products.

Is landing page same as squeeze page?

Squeeze Pages are a Subset of Landing Pages Both landing pages and squeeze pages have similar designs principles where they both have a header, a call-to-action, appealing visuals and a form. So really, a squeeze page is a specific type of landing page. Both pages focus on getting a user to fill out a form.